One of the most common fears our clients have — whether they’re private coaching clients or part of our Coro Community — is posting on social media. They get hung up on questions like… “Do I want to be that person who’s always promoting themselves?” “Does posting on social media cheapen my art?” “What exactly should I say?” “Does … Read more
Meet Dr. Fabiana Claure, a multifaceted concert pianist, educator, and entrepreneur. As Director of Career Development and Entrepreneurship in Music at the University of North Texas and Co-Founder and Executive Director of the Superior Academy of Music in Miami, FL, Dr. Claure is a leader among entrepreneurial musicians — and a great inspiration for all … Read more
It took Julia and I some time to reach the point where our two businesses were sustainable enough to grow our teams and not worry about whether we will still exist in a month. After all, we started iCadenza fresh out of college at a time when we had literally no experience, contacts, or any other … Read more
“Making music and running an entrepreneurial career are dual roles now required of today’s artists.” The quote is from an article out of Berklee College of Music. But you don’t need Berklee to tell you that; you’ve likely seen the truth of this statement for yourself. You’re seeing more and more musicians booking their own … Read more
Does it feel harder than ever to get reviews of your gigs, projects, or albums? You’d love to get good press. Afterall, reviews help legitimize who you are as an artist. And if you’re looking to tour, many presenters and venues prefer to work with artists who have a proven track record of success, and … Read more
There’s one thing agents know for sure: booking a performance doesn’t happen with a snap of your fingers. In fact, it’s the complete opposite. Securing an offer from a venue requires an organized strategy, plenty of research, genuine concern for both the artist’s and venue’s best interest, a thick skin, and an effective pitch. With … Read more
When it comes to your music career, how often do you play it safe? How often do you stay in your comfort zone? How often do you choose the familiar over the unknown? It’s human nature to prefer the routine and predictable. But staying comfortable for too long can kill your music career. That’s why, … Read more
As a freelance musician, you’re juggling a lot, and it can feel overwhelming to do what it takes to keep your music career moving forward. We heard it from many of our Be Your Own Agent participants, including one who said this: “There’s a LOT to do! I want to redo my website, update my … Read more