Welcome to the iCadenza Blog …

This is a FREE library full of articles written by music industry professionals, aimed at offering expertise and inspiration to aspiring artists.

Making Time for Your Career Development Practice

A few posts ago, I made an analogy between the regularity of a daily flossing habit and an ideal career development practice. I should emphasize that this was not to suggest that one must devote significant time to career development every single day, but to find a schedule that is

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Designing Your Career Development Practice

Last week we discussed the value of having a career development practice. Today we’ll talk about how to find the right system for you. When it comes down to working on your career, there are two basic elements – time and substance. How much time do you have and how

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Making Career Development a Habit

If you’ve mastered a routine of flossing your teeth (almost) every day, then you should have no problem making career development a habit! If you’ve ever been to the dentist, you know that flossing is really important – something you’re supposed to do once a day. I have a good

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The iCadenza Story

Julia and I [Jennifer] often get comments that we look alike, sound alike, and say similar things. I always say that it is like people and their pets – after enough time together, their identities start to merge. I’m not sure which of us is the human or the pet

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On Being a Communicator – Amanda McAllister

For me, being a musician is quite simply being a communicator. I communicate ideas, emotions, stories, and information through music. More specifically, I communicate through my singing voice. I have spent a long time learning how to communicate, first in an educational setting and now through performance. Good communication skills

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Courage and perspective – Sarah Tatto

A few years ago, I decided to give up music. I wanted to find another meaningful career path that would give me more financial security and stability than that of music. Having identified myself as a musician and being trained in this field, it was a challenge envisioning my skill

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